reputation marketing

Reputation Marketing is a form of marketing that monitors maintains and modifies the way a company’s brand is perceived online. It involves monitoring what people are saying about your business, responding in a positive manner, encouraging positive reviews/testimonials, and publishing positive content across the web. But it is not a set-it-and-forget-it type of deal. It takes ongoing assessment and Marketing to ensure you build an overall positive brand image that makes consumers feel at ease when it comes to doing business with you.Read more...